What’s All This About Local Travel?

Recently, someone asked me why I like to focus on local travel, as opposed to any old kind of travel.

It is true, I do. And I™m not alone. It seems œlocal has become quite the buzzword. I™m seeing it increasingly on the cover of major travel magazines and online publications. And there are growing numbers of apps and tour guide companies popping up to capitalize on the movement.

For me, local travel is real travel. When away from home, I crave a more complete picture of my destinations rather than reinforcing antiquated stereotypes already floating around in my head.

Let™s take Rome for example.

If you think of Rome, you think of the Coliseum, Vatican City, the Trevi Fountain, the Spanish steps, gelato, pasta, pizza, and aggressively flirty men. And yes, it is amusing to go see those things.

But ask yourself, how long have those images been the perception of Rome? I bet my grandparents would have described it much the same way. And while it is charming to believe that a place stays the same, the reality is that it doesn™t.

Rome is a modern city that has evolved with local arts, music and dance scenes, new foodie cultures, and artisan practices. Did you know salsa dancing is quite popular there?

Sure, sometimes I just want to sit on a beach or check out a museum or other attraction. But I find my trips are much more rewarding when I make the effort to dig a little deeper past the tourist attractions and any preconceived ideas I have about a place.

If I do, I tend to have surprising experiences that stay with me forever.

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